According to the Chainalysis 2025 data, Nigeria processed approximately $92.1 billion in on-chain cryptocurrency transactions between July 2024 and June 2025, still the second-highest volume globally, behind only India. Furthermore, Nigeria’s crypto market surged to an estimated $96 billion in transaction value in 2025 alone. With 26.3 million Nigerians now using or having used digital assets (per the Quidax Report), crypto has moved far beyond niche conversation. It’s become integral to how ordinary people manage money, protect savings against currency volatility, and conduct cross-border transactions.
But for most of those 22 million people, the problem has never been finding a platform that lets them buy crypto. The problem is finding one that makes their entire financial life easier. That’s the conversation Zabira was built to lead, and it’s why more everyday Nigerians are choosing it over alternatives like Busha.
Busha is a crypto trading exchange. Founded in 2018 and backed by $4.2 million in funding from Jump Capital, it was built with institutional users and active traders in mind. It has limit orders, stablecoin yield earning, and a virtual Mastercard for international online spending. It’s a serious trading product, and for the narrow slice of Nigerian users who primarily invest in crypto, it does that job well.
Zabira made a completely different decision. Rather than build another trading platform, Zabira set out to replace the scattered collection of apps most Nigerians already use to manage money day to day. The platform recently rebranded as The People’s Wallet, and that name is a design brief. For Zabira, the difference in intention is everything with all the features on the platform.
Here’s what’s often missing from crypto apps: they treat “crypto user” as one type of person, when in reality, most Nigerians interact with crypto the way they interact with every other financial tool. The crypto is a means, not the end.
Someone receives a Google Play card as payment for a freelance job. They want naira, not a digital asset. Someone gets paid in USDT and needs to cover rent before the naira weakens further. Someone needs to pay for electricity but has no naira in their bank account, only crypto. These are everyday situations for millions of Nigerians, and Zabira is the platform designed to handle all of them, without routing you through three different apps to complete one task.
What Makes These Platforms Unique?
1. Crypto Transactions
If you earn in crypto, freelancing, remote work, or payments from family abroad, you already know how annoying it is to juggle multiple apps just to get naira in your pocket. Busha covers the basics, but that’s about it.
Zabira lets you buy, sell, and swap crypto in the same place you manage everything else. You see the rate, you confirm, and naira hits your wallet. That’s it. For anyone living off crypto income, that kind of simplicity matters more than people give it credit for.
2. Supported Assets
Busha supports Bitcoin, Ethereum, Litecoin, and USDC as its core assets. Its stablecoin integration runs deep: USDC is the base currency for the Busha Card, and Busha Earn lets users generate passive yield on stablecoins at up to 7.5% APY. For users who think of crypto primarily as an investment vehicle, this matters.
Zabira supports multiple digital assets and continues expanding its coin offerings. But where it genuinely differentiates is what happens after you sell. Most platforms stop at naira withdrawal; you get your money and then figure out how to use it. Zabira connects the sell action directly to everyday spending.
3. Faster Payout
Getting naira in and out of a crypto app in Nigeria has always been the real friction point. Both Zabira and Busha support bank transfers for deposits and withdrawals. But Zabira goes a step further on the output side: your naira balance isn’t just sitting there waiting for you to transfer it out. It’s immediately usable for real payments, utility bills, airtime and data top-ups, funding your sportybet wallet, and the everyday costs that don’t wait for a bank transfer to clear.
In Nigeria’s current inflation environment, where the naira’s purchasing power can shift meaningfully week to week, that immediacy is the whole point of using a platform like Zabira.
4. Customer Support
Customer support is where many Nigerian crypto apps quietly fail their users. Issues happen at 11pm, on weekends, and on public holidays. And when they do, a ticketing system that responds in 48 hours isn’t support; it’s a delay.
Zabira offers 24/7 customer support, every day of the week. Whether you reach out via live chat, WhatsApp, email, or the call center, there’s someone available to help you. WhatsApp in particular is a deliberate, Nigeria-first decision: it’s accessible, familiar, and faster than logging into a portal to submit a complaint.
This is one of the sharpest practical differences between Zabira and Busha. Busha operates standard support channels with a response structure built for a trading product. Zabira operates around the reality that a missed transaction or a stuck withdrawal can affect everyday life.
5. Reward System
Most crypto apps take your transaction fees and move on. Zabira does something different: it rewards the users who stick around. Zabira runs a monthly loyalty rewards programme for its users, recognising that the people who use the platform consistently deserve something back. Whether you’re trading gift cards regularly, converting crypto to cover bills, or simply staying active on the platform, loyalty is acknowledged and rewarded. It’s a signal of how Zabira sees its relationship with its users as a community worth investing in.
This is not something Busha offers at the same level. Busha Earn lets users generate yield on stablecoins, which benefits active investors who leave money on the platform, but it’s a passive investment feature, not a recognition of everyday user loyalty. Zabira’s rewards are different in character: they’re for the people who show up every month and use the platform the way it was meant to be used.
Zabira is for the person who wants crypto to work the way cash works: spendable, convertible, and immediately useful for the things that actually cost money week to week. Ready to see the difference? Download Zabira on Android or iOS and experience what The People’s Wallet means.
